SHOPIFY Development & GROWTH PARTNER

Shopify development built for performance. Not billable hours.

Senior strategy, design, and development for established Shopify brands that need continuous execution, not freelancers or internal chaos.

No recruiting, no mis-hires, no ramp time, no single-point failure.
Book a call
Book a call
Conversion-led strategy
Senior execution
Dedicated web team
Operator-led guidance
Learn More
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3200+ PIXEL-PERFECT PROJECTS DELIVERED TO 100+ HAPPY Clients
Cara Woodhouse website homepage showing new arrivals with beige sofas featuring plush cushions and a modern living room setup, plus product listings for Tobo and Jacob sofas.Smiling man in blue shirt brushing his teeth with a wooden toothbrush while holding a bottle of duo toothpaste tablets.Sticker showing Earth with text 'The world is better with you in it', a mental health message.Rustic wooden garden shed filled with flowers, greenery, and gardening tools with a clock hanging inside.Table set with green and white plates, green glassware, floral napkins, and red flowers on a strawberry-patterned tablecloth.Cara Woodhouse website homepage showing new arrivals with beige sofas featuring plush cushions and a modern living room setup, plus product listings for Tobo and Jacob sofas.
Cara Woodhouse online shop homepage featuring new arrivals with beige and green sofas displayed and a 'Let's Shop' button.Smiling man in blue shirt brushing teeth with a wooden toothbrush while holding a bottle of duo toothpaste tablets.Sticker of Earth with text 'The world is better with you in it' in blue and green colors, product listing for a mental health sticker priced at $2.80 with add to cart button and product features.Rustic wooden garden shed filled with flowers and greenery under a canopy of trees.Overhead view of a table set with floral-themed plates, green scalloped placemats, green glassware, and red flowers on a strawberry-patterned tablecloth.Sticker showing Earth with text 'The world is better with you in it', a mental health message.Rustic wooden garden shed filled with flowers, greenery, and gardening tools with a clock hanging inside.
What you actually get
Finally ship the list you've been sitting on.
Every Shopify brand has a backlog. The cart drawer you've meant to rebuild. The PDP you know is leaking conversions. The speed score you keep ignoring. The integration that's been "next quarter" for a year.

You hand it to one senior team and it gets done — design, development, and CRO under one roof, on a subscription you can pause or scale anytime. No scoping a new project every time something comes up.
Optimize your cart drawer
Conversion-focused PDP template
Site speed & performance gains
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How it feels to work with us
You're never wondering what's happening with your store.
Weekly standups and a dedicated Slack channel mean you always know what shipped, what's next, and why. No status-chasing. No black box. No waiting three days for a reply.

It's the rhythm of an in-house team without the headcount — close enough to move fast together, structured enough that nothing slips.
Speed without the risk
We move fast without breaking your store.
Every change is version-controlled, staged, and QA'd before it touches your live theme. No cowboy edits, no "the site's down" texts on a Saturday.

That discipline is why brands trust us to ship continuously instead of holding their breath every deploy — you get the speed of a freelancer with the safety of a real engineering team.
Decorative display of blue glassware and tableware on a dark wooden table with a window background, accompanied by text about the 'Opalite' collection and a smartphone showing an outdoor garden shop webpage.
Break the agency and freelancer cycle
The way Shopify development should’ve been done in the first place
We work as an extension of your in-house team and assemble the right team members for every task and project.
Flexible and Adaptable
Scale your plan up or down as needed. Pause or cancel anytime to fit your business needs.
Every task ties to growth
Marketing drives traffic — we own what happens next. From user flow to PDP logic to checkout experience, every decision is connected. No more "someone else's problem."
Design, Development, CRO, and QA - covered
No waiting on agency bureaucracy. No chasing freelancers. No explaining context again. One senior team handles everything your store needs.
Compounding Execution
No context resets. No re-explaining. We carry the full picture so improvements stack instead of starting over.
Manage with Ease
Handle your development requests effortlessly through our custom-built portal and Slack Connect messaging.
Specialized Knowledge
Leverage our deep experience in Shopify strategy, consulting, and implementation for comprehensive eCommerce solutions.
If you're stuck hiring and want to Grow with a real web team — this is the solution.
What our clients are saying
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“Fifth Effect is incredibly responsive — even when things came up unexpectedly, they handled it with urgency and kept us moving. We always felt like we had a real partner, not just a vendor.”
Explore the boundless
possibilities
with Fifth Effect
Consultation & Brain Storming
Emergency Site Fixes
Workflow Automation
Phone / Video Conferences
Site Speed Improvements
Workflow Automation
Consultation & Brain Storming
Emergency Site Fixes
Workflow Automation
Phone / Video Conferences
Site Speed Improvements
Workflow Automation
Private App Development for your Shopify Store
Responsive Design Improvements
Landing Page Design & Development
Subscription & Recurring Payments for Products
Private App Development for your Shopify Store
Responsive Design Improvements
Landing Page Design & Development
Subscription & Recurring Payments for Products
Pre Purchase Upsell Setup & Configuration
Video Tutorials showing you how to do X
Task Automation Development
User Flow Improvements
Full Site Audits & Recommendations
Pre Purchase Upsell Setup & Configuration
Video Tutorials showing you how to do X
Task Automation Development
User Flow Improvements
Full Site Audits & Recommendations
General Tech Support
Shopify Theme Customizations
Troubleshooting
Post Purchase Upsell Setup & Configuration
Private & Public App Installations
General Tech Support
Shopify Theme Customizations
Troubleshooting
Post Purchase Upsell Setup & Configuration
Private & Public App Installations
The secret behind agencies that deliver.
3,400+
Tasks delivered
200+
Projects nailed
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Pricing

One subscription, endless possibilities

All plans include senior strategy, design, and development. Higher tiers increase bandwidth and turnarounds.
Optimization Partner
Best for growing Shopify brands that need reliable execution with clear priorities and steady delivery.
$5k
/ month
Get started
Get started
What’s Included:
  • One request at a time
  • Dedicated Slack channel
  • Most requests delivered in 1-3 business days
  • Weekday same-day responses
  • Monthly strategy check-in
  • All services included
  • Pause anytime, keep your remaining days
Growth Partner
Best for scaling brands ready for faster iteration, deeper strategy, more CRO throughput, and execution bandwidth.
$8.5k
/ month
Let's Talk
Let's Talk
What’s Included:
  • Two requests at a time
  • Faster turnaround
  • Weekday same-day responses
  • Weekly strategy call
  • CRO experimentation included
  • All services included
  • Pause anytime, keep your remaining days
Dedicated Partner
Best for established brands that need continuous, high-complexity work across design, development, and CRO.
$12k
/ month
Let's talk
Let's talk
What’s Included:
  • Priority access
  • Continuous iteration
  • Proactive data analysis & test hypothesis
  • Weekday same-day responses
  • Weekly strategy call
  • Deep CRO and experimentation
  • Quarterly growth planning
  • Pause anytime, keep your remaining dayss
*Turnaround times vary by complexity. Quick updates are often completed same or next day. Larger builds like landing pages may take 1-2 weeks.
Investment Vs. Hiring

The cost of hiring vs. the cost of ownership

Your website is a revenue system. It needs more than one skillset to run well.
OPTION
Annual cost
What you actually get
1 Senior Developer
$120k-$150k
One skillset
1 Senior Designer
$100k-$130k
One skillset
2-Person In-House Team
$220k-$280k
One skillset
Fifth Effect Growth Partner
~$102k
Strategy, Design, Dev, CRO, Support
Traditional hire estimates do not include benefits, taxes, recruiting, onboarding, or ramp time. Ours do - and you can pause your subscription anytime while keeping your remaining days.

Hiring solves one part of the problem. Fifth Effect replaces the department — not just a role.

// Strategy
// UX thinking
// CRO perspective
// Technical oversight
// Flexibility
How it works

Simple on the surface, structured underneath.

We plug into your team and operate as your web department —  without the overhead.
01
Align & Prioritize
We learn your business, your goals, and your constraints - then prioritize what to ship first.
02
Execute & Iterate
We ship improvements, experiments, and enhancements continuously.
03
Review & Refine
Weekly check-ins keep priorities clear and momentum high.
04
Compound
Every improvement builds on the last. No resets. No rework.

No handoffs. No context resets. Just continuous progress.

Testimonials
Why teams choose to work with us
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Buddy + Co.
Strategic dev partners who come with ideas and insight
“Fifth Effect is that rare gem of an agency that provides a true partnership with a get it down attitude. They are always happy to roll up their sleeves and help in any way possible. I would say they are the best secret weapon Buddy + Co. has.”
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Duo Toothpaste
Creative to the core and relentlessly solution-focused
"Fifth Effect completed deliverables with speed and accuracy, meeting our expectations. They finished high-priority tasks on time and worked collaboratively with us. The team was responsive to questions, efficient at taking on tasks, and extremely open to feedback."
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Weston Table
Great results from a great team
"The Fifth Effect team's sheer level of care and consideration to our team makes them feel like an extension of our internal team. They are extremely communicative and turn projects around at lightning speed. We could not imagine a better partnership!"
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Caitlin Wilson Design
We would not be where we are today if it weren’t for Fifth Effect
“Fifth Effect has an extensive set of skills & knowledge that have been a great asset to our company. They work quickly & communicate clearly to get each task completed efficiently with great attention to detail. Working with them is a true partnership!”
Robin company logo with a stylized bird icon and text.Big Moods logofathead logoduo toothpaste logoShamma footwear logoTrue Classics logo
Real clients. Long relationships. Measurable results.
See what our partners have built with Fifth Effect.
See Our Work
See Our Work
PArtnership & Strategy

Architecting Your Next Phase of Growth

Schedule a quick, 15 minute guided tour through the Fifth Effect Beyond Shopify Development Partnership
What to expect from us:
Focus on revenue, not vanity metrics
Clear, transparent reporting
No long-term contracts — pause or cancel anytime
“Fifth Effect is no longer an agency to us - they are our outsourced CTO. Our conversion rate increased by 22% in the first 60 days.”
Jason Rothman
Head of Operations, Continuum
Prefer to email?
frequently asked questions
Frequently asked questions
What if I need to pause?
Chevron down icon
You can pause your subscription any month. Resume when you’re ready — your context, your queue, and your technical lead are still here.
How fast do you actually deliver requests?
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Most tasks land in 1–3 business days. All questions and quick updates are often delivered same-day.

Bigger features take longer, but you’ll get a clear scope and timeline up front — no surprise delays.
What if my task doesn't fit in "1-3 days"?
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We scope larger features at intake and break them into shippable pieces. You see progress weekly, not in a "big reveal" 6 weeks later.
What's NOT included?
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Paid media buying, content production, photography, and full custom Shopify Plus rebuilds (those go through our project track). Everything in the BSD list is fair game.
Who actually does the work?
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A consistent technical lead owns your queue and pulls in our North American designers, QA, and senior devs as the task needs. No offshoring, no rotating PMs.
How is this different from a retainer?
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Retainers measure hours. We measure shipped tasks. You see what was delivered each week, not a Toggl report.
Do I need to commit long term?
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No. Month-to month, pause anytime . Bank the days left when you pause when you're ready again.

Your store has more in it. Let's find it.

Tell us what you're working on — 
we'll take it from there.
Shopify Growth Partner | Strategic Consultancy | Est. 2019